Give a Fl*KE
Twitter Tool

Empowering skiers to let their local representatives know that they give a fl*ke about how climate change is affecting their winters

Gaining awareness for good

Recognizing the urgency of addressing climate change's impact on winters, Aspen Snowmass Ski resort initiated a campaign and tool to mobilize ski enthusiasts for a crucial cause. The resort strategically aimed to position itself as a climate advocacy leader, using the tool to raise awareness, draw attention from local representatives, and showcase Aspen Snowmass as the forefront ski resort prioritizing climate change action.

UX Design

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UI Design

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UX Research

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Experience Planning

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Stakeholder Interviews

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Wireframing

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Prototyping

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UX Design - UI Design - UX Research - Experience Planning - Stakeholder Interviews - Wireframing - Prototyping -

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